Smartphone Mi MIX Was Awarded with the Outstanding Industrial Design Awards
- Harry Nutt
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It seems that only recently the 1MORE Quad Driver In-Ear Headphones were awarded on the Los Angeles Audio Show. And now we can see that the new Mi Mix is also ready to get all the awards.
Oh, there was a lot of noise made by this smartphone. Even before the official presentation, there was a leakage of information about the form and design. And when he was finally introduced, he managed to impress everyone. The smartphone has an unusual design. Almost the whole front side is occupied by a screen with a resolution of 1080×2040 (which is about 91% of the surface), and the body of the device is ceramic with a smooth surface, which is pleasant to touch (the composition includes an alloy of zirconium and ceramics). Smooth edges reveal the true beauty of the smartphone.
As already mentioned, the smartphone does not have any frames, so the front camera module changed its location, but it did not affect to its quality (8MP front and 16MP external camera). Because the display has grown the loud speaker was transformed too. To make the smartphone frameless, Xiaomi had to move the speaker from the front panel. Thanks to piezoelectric technology, sound is transmitted by vibrations of the ceramic body and directs it into the ear. Now you do not have to worry that you will not hear the interlocutor in a noisy place. Separately we would like to note the design — laconic, strict and tasteful. Nothing superfluous and the golden edging around the camera and the fingerprint scanner (in the version with 6GB of RAM and 256GB of internal memory) gives it a high price and a certain charm. All of this is a work of Philippe Starck. He, as world-renowned designer, created a design for Mi MIX.
Innovation is the word that is definitely worth to mention when we are talking about Mi MIX. It can be fully considered as mini-tablet, and the structure of it is frameless. It is an example when taking a risk and non-standard approach give a result that meets all of the expectations.
Perhaps, that is why the smartphone was rewarded with many awards. One of them is The Outstanding Industrial Design Awards that was awarded to Mi MIX in the category of smartphones. It should also be noted that this organization awards the products that are important for industry, for life, and for economic development. In addition to this award, Mi MIX also received a large number of marks that list of numbers was shared by Lei Jun on his page in Weibo. Also he thanked the Xiaomi fans for their support.